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Site Home » Software & Networking » Ezines & Ebooks
 

Got Loads of Free Ebooks and Not Sure How to Get Them on Your Web Site? Here's the Answer For You!

 
Author: Lee Lister

There have been loads of free ebooks and products that have been given away this Holiday. If you are one of of the lucky recipients, and are not sure what to do in order to sell them? Here's a step by step guide for you.

1)You need to unzip your item into a new folder on your computer - so that you do not lose it or confuse it with other files. VIP: keep the original zip file where you can find it.
2)Look for your resell rights in the package or the ebook - make sure that you have resale rights - if you do not you cannot and must not sell the item. Master Resell rights means that you can also sell the resell rights to your customers.
3) Look and see if there is a readme file (of similar name), read it and follow those instructions.
4) Many packages have a reseller kit with your sales page etc inside - start with one of these packages until you get more experienced. Unzip the reseller zip file if necessary, to the same folder. The sales page will be called - index.html, sales.html or similar. If you double click on it - it will open in explorer for you (without the images).
5) Open up your MsFrontPage, FrontPage Express or similar and locate the sales page, open it in your chosen program. At the moment the images will not show up. Copy the images from your unzipped folder to your website folder (something like C:websiteimages)
6) Make changes to the page as you wish - e.g. insert your site name and price you want (are allowed) to sell it at as well as your payment link, and then save it once in it's own directory.
7) Open up your web site and make a directory where you want to save your products. VIP call this directory _unusualname VIP note the _ this means that search engines and casual surfers will not be able to see what is in the directory.
8) Open up the new sales page again and then save it in the same folder as your website. Call the file something that is memorable and will describe to your surfers and search engines what is on it. Something like: item_name.html Do not use hyphens but the underscore do not use more than one underscore as this is not good for search engine positioning. Do not use CAPital letters as some servers cannot recognize capitals and then can't find the file when you need it. Make sure that you add the new page to your web site menu so that your visitors can find it. FrontPage will show you how to do this - and they have a great menu function.
9) Make a directory for your downloads - call it something unusual like _d45tg again note the underscore.
10) Make a directory for your download pages - these are the pages that you send your buyers to, in order for them to download their purchases.
11) Open up your download page from the reseller pack. If there is not one then make a simple page that says thanks, this is how you can contact us if you have problems and the all important link. I also put the box image on the page as well. If you are really clever you will also put an upsell on the page - just a few lines about a complimentary item or an upgrade, plus a link to that page that opens into a new window.
12) To make a link - highlight the sentence you want to use - e.g. Down Load Here. Highlight the hyperlink tool - on FrontPage it is the globe with the paperclip (:>)) not sure why).
13) You now need to leave FrontPage for a short while and copy (not move) the original zipped item into your download folder - it will look something like this C:website_d45tg Make sure that it has a recognizable name so that you and your purchasers can recognize it. Again do not use capital letter, spaces or hyphens as they all confuse servers.
14) Note that we always leave the original zipped product where it is. So if you make a mistake you can always redo it.
15)Back to FrontPage and then change the download link to where your product now resides in your website. FrontPage will allow you to navigate to the file and then click.
16)Save the download page into your download directory with an unusual name such as _124tyg.html Note the underscore again as the last thing that you want is this page to show in the search engines.
17)Make sure everything is saved and then quit FrontPage.
18)Open up your ftp program - the two most popular are ws-ftp and cute ftp, both have good help files to show you how to set them up and use them. Your hosting company will give you the details you need to ftp into your hosting account.
19)Navigate the left hand pane to your web site on your PC and the right hand pane on your server and upload the directories you have just made as well as the new sales page as well as any other pages you have changed in order to add this page to your menu. Upload the new images as well.
20)The last and most important stage is to TEST ALL THESE ITEMS. Ensure that the page and the download link all work.

Now go and market those items.

Author Bio:

Lee Lister

Lee Lister is Management Consultant and Program Manager with more than 25 year's management and consultancy experience and more than 20 year's program and project management experience in projects for Banking, Finance, Insurance, Leisure and Government bodies. She also have more than 10 years bid management experience ranging from bids for medium companies to large international and infrastructure bids.

British born, Lee received her BA(Hons) Financial Economics from the University of Essex. She went on to work in or for a considerable number of countries within Asia and Europe as well as Australia and the United States. While building a name for herself through helping company restructure, change management and project management consultancy, Lee became a well-known figure for her skills in analyzing, problem solving and trouble-shooting. She has consulted for many major industries, including banking, telecommunications, insurance, transportation, leisure and governments from many different countries. Some of the companies who have benefited from Lee’s expertise are Hewlett Packard, Siemans Nixdorf, Electrolux and the Philippines government.

Whilst working in the Far East she became a recognized expert on preparing and evaluating large World Bank Proposals (infrastructure projects within developing countries). These accomplishments called upon the skills of bid and project management, risk assessment, contract negotiation and supplier management and required dedicated work to very tight time scales. This expertise was acknowledged by an invitation to be the principle speaker at an International Business Development Conference in Washington, USA. She has also consulted at very senior level in several countries.

She owns and manages two companies, Biz Guru LLC in the USA and Biz Guru Services Ltd in the UK as well a considerable number of profitable web sites. She works almost entirely via the internet, visiting clients on site during major consultancies and training. Her Internet skills span from when major companies first started to consider obtaining their own web sites. During these years, she has kept up to date with the rapid changes on the internet, including the dot com boom and the resulting bust – which her own web based companies survived.

She regularly consults, writes and lectures on business, bid management and marketing and has published numerous courses and books.

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